Max Sarre

Alt Rap somewhere in between lo-fi trap and RNB

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From movement photography to activism choreography, Alff is a multidisciplinary artist specialising in freestyle dance.

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Our brand “Friend of God” was derived from the arabic word my parents titled me (“Ebrima Kalilulaah”), which translates to “Friend of God” in English. We make exclusive, noble and trendy traditional garments. Our unique style is a symbol of status for the aspirational consumer and their lifestyle. We have always stayed true to our core aspirations of amazing craftsmanship, quality and innovation.

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Zurito revolves around two hot Spanish guitars that embody the fury of flamenco and body stirring rumba grooves. Passionate and uplifting, their performances carry virtuosity and a unique sound they have crafted after years of playing and rambling around Europe. Their music will certainly stir emotions and cure any pains.

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Amit Chadda is a singer-songwriter and performer from South London. Described as ‘folk-soul’, Amit’s music fuses intimate, acoustic guitar and piano arrangements with stirring, soulful vocals. Through his songs, he shares his journey of self-discovery and identity as a queer, British Indian and tells stories of love, loss, spiritual growth and hope.

Amit’s recently released EP, Bodies of Water, is an exploration of impermanence and identity, inspired by his travels across Asia and the creative renewal that followed. Blending poetic lyricism with nature imagery, the five pieces capture the ripples of constant change in songs and sound poems, drawing from folk, soul, ambient electronica and spoken word to create a fresh sonic palette.

Alan began his career as an accountant at Warner Music Group before pursuing his passion for live music by founding Farrago, a vibrant grassroots live music events business and agency. Since its inception, Alan has hosted over 40 events, attracting more than 5,000 attendees to iconic venues such as Brixton Jamm and Ninety One Living Room. Farrago has spotlighted over 150 talented artists, building impactful partnerships with organisations like Pirate Studios and Groover.

In 2024, Alan expanded Farrago into a live music agency, securing over 100 performance opportunities for artists at renowned venues, including Soho House. His mission remains clear: to uplift the best emerging talent while creating unforgettable live music experiences.

My name is Simeon and I am a spoken word artist

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Twenty-Eight year old guitarist, composer and producer, Omer Kaan is your next Guitar Hero. With his unique approach in his instrumental rock music, you are in for an amazing musical experience. Omer Kaan has performed in many bands/projects like Ozan Kotra, Riddles in the Dark and Hello Amnesia. He has released a large number of records and made appearances in various big venues and festivals in both the UK and Türkiye. After spending ten years as an active musician, Omer Kaan is now a solo artist making his own musical pieces with flavours from the past, present and the future. Omer Kaan is now playing his new songs live which is currently the only way to listen to them until his album comes out this year.

Analog Society is a Timeless Pop band from London, reinventing the best of 60s and 70s music by blending catchy melodies and anthemic choruses with sophisticated arrangements. Their sound bursts with soulful vocals, funky riffs, and Motown-style horns, creating a fresh take on classic influences.

#WGT is a brand-new collective with a wider purpose than just dance – they are more than just one entity. Giving human needs is a top priority as well as getting creative through other artistic mediums like fashion, design, and music. With significant future project for the upcoming year, keep an eye on them. You are going to witness some fascinating blends of art.

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